With over a decade of experience in strategic marketing, he has helped more than 90 companies to date.
Graduated in Business Administration from Lindenwood University in the USA, Miguel founded Lake to provide strategic solutions in an agile and innovative way. Fluent in four languages, he is passionate about learning.
Recently, he wrote his first book, “Counterintuitive,” about efficient and unconventional business strategies.
With extensive experience in strategic management and entrepreneurship, Pedro holds a postgraduate degree in Strategic Business Management and specializes in SEO, automation, and paid traffic strategies.
In addition to his expertise in finance, Pedro is fluent in Arabic, adding to the team’s global perspective at Lake and contributing to the company’s continuous growth and innovation.
Boosting our clients' results through branding and digital marketing strategies.
Connecting companies with services provided from Brazil and North Africa to solve their branding, digital marketing, and technology problems, while supporting digital entrepreneurial youth in these developing countries.
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Our journey began with a passion for innovation and the desire to do things differently. Miguel, with his expertise in business strategy and marketing, and Pedro, with his experience in management, paid traffic advertising and automation, decided to apply this knowledge to deliver tangible results to their clients.
Lake was founded in 2020 with a clear vision: to break away from the traditional agency model.
What sets us apart is the depth with which we dive into each client’s universe. We are here to listen, understand, and build something truly unique. Our focus is to help companies find their identity, position themselves authentically, and make a positive impact on society.
The success in Brazil led to expansion into England and later Portugal, with a focus on Social Marketing and the understanding that every individual and company is responsible for contributing significantly to society.
This inspired them to expand to Tunisia, where they connected talented young digital entrepreneurs with service opportunities beyond the Mediterranean Sea. From this, the Lake Marketing Team was born.
Lake specializes in uniquely positioning brands, converting leads into loyal customers.
